The inspiration behind the original taste of GORKI LIST was FERNET, a bitter liqueur whose production was started in the facilities of the traditional manufacturing company Subotičanka back in 1953
The now familiar bitter taste of Subotičanka’s GORKI pelinkovac was created, and it has remained the same ever since.
With the change of the ownership structure of the traditional manufacturer Subotičanka, the pelinkovac was re-energized. An original glass was designed.
In order to protect the product’s originality, an original cap on pelinkovac bottles was introduced. The slogan THE ONE TRUE ORIGINAL was created at the same time…
In order to differentiate GORKI LIST from other pelinkovac products, and on the eve of world promotion of this brand, Subotičanka’s Pelinkovac Gorki was renamed Gorki list (Bitter Leaf) in September 2003.
GORKI LIST gets a new package – a new bottle of a unique and easily recognizable shape.
The packaging of Gorki list was placed on the market with new red details on the label, but also with a red cap, which conveys the essential brand-related messages – those of love, emotion, and passion.
RED LIMITED EDITION – a special Gorki list red-color edition.
On the occasion of marking the results of 100 million bottles sold during the past 62 years, GORKI LIST placed a 1250 ml package on the market priced as those of 1000 ml, as a big thank-you to all consumers and business associates for all the years of loyalty.
For the purpose of promoting friendship and camaraderie, GORKI LIST surprised its consumers with a PARTY limited series of products labeled with neon details.
As a guru of good fun, Gorki list surprised its consumers with the WHITE limited edition, which was created by coating the authentic GORKI LIST bottle with white foil.
Inspired by the idea of spreading fun and good vibes to new territories, GORKI LIST started activities for introducing this unique bitter liqueur in two highly challenging and promising markets – Russia and Germany.
Today Having become a symbol of the modern, urban generation, GORKI LIST is a true testament to traditionalism inherent in modern times and a choice of sophisticated taste in consuming drinks. Thanks to the loyalty of its consumers, Gorki list is today the leading product in its category in the region (Serbia, Bosnia and Herzegovina, and Montenegro), and it is present and develops on the markets of Slovenia, Croatia, Italy, Ukraine, Russia, America, Austria, Australia, and Switzerland
The best consumer brand in the category of alcoholic drinks
In the category of alcoholic drinks
Gold medal for the best recipe
Consumer's recognition for the most popular product in the category of liqueurs
Recognition for the most perspective regional brand
Recognition for the best market communications
Silver medal for the package design
Recognition for the most perspective domestic brand
Superbrand in the category of alcoholic drinks
The best brand in Serbia in all the categories and the best brand in Serbia in the category of alcoholic drinks
Recognition for the best recipe
The best prize at the competition for the package design
Gold medal for the product quality
Gold medal for the quality
With great love and attention, each drop of Gorki list has preserved the original recipe, thanks to which numerous lovers of this bitter liqueur enjoys its supreme quality. The technological process of the production of Gorki list, cherishes the richness of the nature, which unselfishly provides people with abundance of gifts. Every day, the team of the top technologists are dedicated to provide you with the harmony of body and soul through the ideal combination of herbal extracts of medicinal plants.
Today, Gorki list is produced in two production plants according to the unique recipe:
We are dedicated that the logo of Gorki list, for all its lovers, is the symbol of:
Unique taste that will never change,
Consistency, duration, value, and determination.
Guarantee of the high-quality choice at any moment.
Authenticity, actuality, and attractiveness.
Trust, where your needs are our top priority
Mysicality, curiosity, yearning to discover and learn.
Creativity, innovativeness, and going beyond limits... on the way to you!
Let's build new values, and create the world we want, with Gorki list!